Marketing Project Manager - Danish Football Union - Closing Date 3 December, 2021

  • SportsJobFinder
  • Brondby, Denmark
  • Nov 22, 2021
Full time Marketing

Job Description


DBU Kommerciel is looking for Marketing Project Manager to work with some of Denmark's largest brands.

DBU Commercial is looking for a strong project manager for our marketing department. You must be involved in leading, developing and executing internal as well as external marketing activities and campaigns.

The men's national team, the women's national team and the DBU Football School. These are just some of the big brands we at DBU Commercial run. In addition, we are working to develop a number of other brands, such as the U21 national teams, the Old Boys national team or the DBU School Cup.

An increasing interest in our brands as well as an internal and external demand for more project management, means that we are now looking for a project manager for our marketing department.

Structured project management is an absolute must

DBU Commercial is located in an area with many stakeholders. It requires a structured project manager to coordinate important information across such a far-reaching organization as ours.

You will work closely with many of DBU's internal departments SoMe and production, communication, law, sports management and more. and meet stakeholders from all corners of Danish top football. In addition, the dialogue comes with some of Denmark's largest brands that invest in the exciting development of Danish football.

In the role of project manager, you will, among other things, be given the task:

  • To develop and execute marketing productions with the national teams
  • To actively participate in the development of campaigns with commercial partners
  • To be responsible for the development, production and execution of internal marketing campaigns such as ticket sales, merchandise sales, B2B presentations, etc.
  • To ensure knowledge sharing and collaboration with the other departments of the house

Campaigns and broad marketing understanding

In close collaboration with the rest of the marketing department, you will help structure, develop and execute our commercial marketing efforts across our physical and digital platforms, SoMe channels and national teams.

Tasks can range from creating a campaign that sells the national stadium 'Parken' to ensuring optimal visibility and integration on our platforms online / offline for current and future partners. You must have a good understanding of the tools within marketing, and be well in the role of sparring partner - both internally and externally.

In your work, we also see you in the role of brand guardian. You ensure that Denmark's foremost football players (m / f) are produced in a way that reflects orderliness, professionalism and integrity.

Best practices

We have great ambitions for the marketing development of our rights.
We believe that DBU must take the lead and drive development in sports marketing.

We are looking for someone who is not afraid to make his opinion known if we do not think creatively, bravely or in detail enough. It is expected that you help to develop the internal workflow. In the ambition to develop DBU and our rights, you will also be involved in collaboration with our partners' marketing departments, agencies and other creative heads.


The commercial department is located at DBU's headquarters in Brøndby. DBU is an organization in strong development, and the offices are buzzing with optimism, willingness to change and a desire to take action. You do not have to be a football fanatic in any way - it is the strong professionalism and enthusiasm to be a part of something bigger that binds us together.

At the time of writing, the marketing department consists of four people, each with their own area of ​​responsibility. Our SoMe managers are decentralized, but we work closely with them. The same goes for a smaller production unit consisting of a video project manager and FTP student.

There will be travel activity in connection with matches in the province, away matches and finals. However, there is a generally strong focus on a good working life balance.
The position involves about 15 travel days a year.

The role does not have personnel responsibilities, but goal and budget responsibilities. The role refers on a daily basis to DBU's Head of Marketing. 

We encourage everyone to apply - the only thing that matters is your skills.

When applying for the position:

We ask that you in the application very concretely explain your competencies within marketing project management, as well as experience with relevant positions.