SportsJobFinder
El Segundo, CA, USA
Job Title: CRM Analyst
Department: Business Analytics & Strategy
Reports to: Director, Business Analytics & Strategy
Position Summary:
This position oversees the day-to-day administration and optimization of the CRM platform for the Los Angeles Lakers. The CRM Analyst will work within the Business Analytics & Strategy Department, while partnering closely with the Ticketing, Sponsorship, Marketing, IT, Legal, and Finance departments. It will ensure customer data is properly captured, maintained, and used to evaluate and execute on customer relationship building and revenue opportunities. This role requires experience with Microsoft Dynamics and PowerBI, as well as strong interpersonal skills. The CRM Analyst must be a self-starter, who is willing to take the lead on all CRM initiatives.
Essential Functions:
Oversee the day-to-day CRM administration and champion CRM to encourage adoption through training,...